Corporate Communications Strategy
It’s not always easy describing your business, your capabilities and future aspirations. Sometimes it’s even challenging to talk about your own personal achievements.
At Gilligan Group, we’ll help you articulate ‘who you are’, ‘what you’ve got to offer’ and ‘why you can do it better than anyone else’. We specialise in technical writing for businesses offering complex services or specialty products for industrial or commercial applications. It’s our ability to translate your technical offering into compelling commercial messages that distinguish us from other writers.
We don’t limit the industries or topics we write about, we have more than a decade of experience adapting our communications style to suit the target audience. From stock exchange announcements, sales and investor material, SEO content and advertorial – we are trusted by leading organisations to give successful brands character.
Find out how we can bring clarity, consistency, and stronger impact to your customer and investor communications, policy frameworks and sales strategies. Get in touch.
Our content plans drive market engagement.
A well-planned communications strategy that engages news flow, social media, online media and e-campaigns can raise your profile, support revenue growth and strengthen stakeholder relationships.
By aligning an integrated content plan with your business strategy, you are able to generate greater awareness of your products, services and activities in the communities in which you operate. In our experience, analysis of website traffic vs. marketing activity has shown that content scheduling around corporate events, achievement of key milestones, roadshows, wins etc all contribute to improved stakeholder engagement with online platforms.