Brand Strategy

Perception is everything. When you think about how your brand strategy is performing, you’ve got to think big picture, you’ve got to think about where you’ve come from and where you’re going next. It’s not a short-term, or narrow-minded vision.

Designing brands that tell a story

A creative marketing agency in Perth, we work with private and listed organisations to improve brand strategy, reputation and market position.

We support successful Australian and multinational businesses to create alignment in the way visual and verbal elements contribute to market perception. Sometimes this involves a total corporate rebrand, a new logo design, or development of a brand strategy to showcase a completely new product or service.

From new business names, logos, tag lines, corporate messaging and imagery, we’ve got a global and local branding portfolio we’d love to show you.

If you are looking for a new brand agency in Perth and want to outperform your competitors with exceptional design and powerful corporate messaging, contact us for a complimentary branding assessment.

A successful brand launch considers factors such as:

  • Who is your target audience?
  • How will you talk about yourself?
  • Across what mediums will you position yourself?
  • What are my competitors doing?
  • What look is appropriate for my field of work?

Rethinking Your Corporate Story

A brand is more than a logo – it’s the cumulative impact of a number of visual elements that come together to create an impression of all that you stand for. These visual elements include your brand icon, your typography, your colour palette, your ‘hero’ imagery and most importantly, your messaging – the way you describe ‘who you are’ and ‘what you have to offer’.

When you bring these elements together in the right combination with a considered branding strategy – you have potentially already outpaced many of your competitors.

The team at Gilligan Group is skilled in assessing brand performance against existing credentials. Many of our clients are already operating successful and long-term businesses, but have outgrown their existing corporate messaging or visual identity. We are experts in redefining your corporate story and appearance to ensure your branding strategy aligns with your current and future potential

Meet our team of brand strategy professionals at our brand agency in Perth.